Here are questions and answers about social media.
As Mike explains to Valerie, which of the following is a significant risk of using social media?
Answer: Loss of Privacy
According to the information presented in this video, organizations have options for responding to problematic user-generated social media content that include all of the follow EXCEPT _____.
Answer: Changing it
In this video dramatization, Valerie describes organizational guidelines for all of the following social media behaviors EXCEPT _____.
Answer: Abstain
According to the information presented by one of the characters in this video, which of the following describes the refrain guideline of social media behavior?
Answer: Don’t use company resources such as logos, photos, company email, and so on, unless you have permission to use them
According to Valerie, which of the following describes the identify guideline of social media behavior?
Answer: Make sure you clarify if views are personal or if they represent a company
In 2015, __________ million Americans purchased something online.
Answer: 171
E-commerce began in ________ when Netscape earned their first online advertisement from a major corporation.
Answer: 1995
Among the eight unique features of e-commerce, which is related to the ability to interact with web technology everywhere?
Answer: ubiquity
Among the eight unique features of e-commerce, which is related to a consumer being engaged with an immersive multimedia experience?
Answer: Richness
The benefit of a consumer being able to look online to find a variety of different prices for the same product is called ___________________.
Answer: Price transparency
The benefit of a consumer being able to look online to determine the actual cost a business pays for products is called ________________
Answer: Cost transparency
If two people are trading coins and one has far more knowledge about the hobby than the other, this is called _________________.
Answer: Information asymmetry
The San Francisco Giants sell tickets based on ____________, where the prices often change based on demand and other variables.
Answer: dynamic pricing
Which of the following businesses uses the content provider Internet business model?
Answer: itunes
Which of the following businesses uses the portal Internet business model?
Answer: Google
Twitter and Facebook are both examples of the _____________ Internet Business Model.
Answer: Community Provider
Micropayment systems allow for high volume, low cost transactions. __________ is considered the largest micropayment system in the world.
Answer: Apple
Paying an online journal, a monthly fee for access to its content is called the __________ model.
Answer: subscription revenue
Sending customers to a website for a referral fee is called the _____________ model.
Answer: affiliate revenue
Businesses retailing products and services directly via the Internet to individual consumers best describes ________.
Answer: B2C electronic commerce
Which is eBay an example of?
Answer: C2C electronic commerce
Which of the following statements is FALSE regarding Pandora’s Internet business model?
Answer: Pandora attracted new users by allowing them to download music for free.
The social commerce feature that includes a stream of events to create a history for friends to view is/are called ______________.
Answer: timelines
The social commerce feature that enables a consumer to log into sites through Facebook is called a ___________________.
Answer: social sign-on
________ refers to the tracking of individuals on thousands of websites for the purpose of understanding their interests and intentions.
Answer: Behavioral targeting
Which of the following is FALSE about Electronic Data Interchange (EDI)?
Answer: EDI is a larger firm using a secure website to link to its suppliers and other key business partners
Tools that record customer activities at websites and store them in a log for further analysis are called ________.
Answer: clickstream tracking tools
Kickstarter.com is a popular _______________ site where start-up companies’ ideas are presented to perspective investors.
Answer: crowdsourcing
________ services can tell you the price of a house you are looking at or about special exhibits at a museum you are passing.
Answer: Geo information
Which is NOT one of the phases in the timeline for the development of an e-commerce presence?
Answer: Mobile implementation
According to the information presented in this video, determining how many workers are needed to produce 1,000 units of a product in a given work week is an example of a(n) _____.
Answer: structured decision
In this video, Katie describes a decision that can be made by following a predetermined set of steps. According to Leila, this type of decision most often is made at the _____ level of an organization.
Answer: operational
According to Leila, which types of decisions are made at the executive level of an organization?
Answer: unstructured
According to the information presented in this video, a company’s decision to introduce a new product is an example of _____ decision making.
Answer: unstructured
A company’s marketing managers meet to create a new marketing plan. According to Leila, this is an example of _____ decision making.
Answer: semi structured
The stage of the decision-making process where identifying and exploring potential solutions takes place is in the ____________ phase.
Answer: Design
The quality dimension of the decision-making process that addresses the ability to articulate the solution is called the ____________ dimension.
Answer: Coherence
The quality dimension of the decision-making process that addresses the resources of affected parties is called the __________ dimension.
Answer: speed
Which of the following BEST describes a pivot table?
Answer: A spreadsheet tool that displays two or more dimensions of data in a convenient format.
Business intelligence (BI) differs from Business analytics (BA) because BA focuses more on ___________________________.
Answer: tools and techniques for analyzing data
Which is an essential component in the capability of GDSS to contribute to a collaborative environment?
Answer: Guarantees user anonymity
Stakeholder identification and analysis tools in a GDSS:
Answer: Provide structured methods for evaluating ideas
__________________ reports allow users to enter several variables (i.e., region and date) to produce a decision making report.
Answer: Parameterized
______________ analytics has been used by companies like FedEx to determine the impact of price changes on sales.
Answer: Predictive
Some healthcare facilities create maps to visually show where health risks like RSV are concentrated. This is an example of a ______________ information system.
Answer: Geographic
The balanced scorecard method is based on __________ dimensions of a firm’s performance.
Answer: four
Which of the following is NOT a step in how case-based reasoning works?
Answer: The system asks the user additional questions to expand the database search.
The purpose of a/an _________ system is to capture best practice solutions and program them into a set of rules in a software program.
Answer: Expert
________________ are unique because the technology is based on the human brain and focuses on pattern recognition from large data sets.
Answer: Neural Networks
________________ work by creating a binary strings (e.g., 0s and 1s) to find optimal solutions based on a large number of possibilities.
Answer: Genetic algorithms
Software programs that help with repetitive and predictable tasks (i.e., Apples Siri) are called a/an ___________________.
Answer: intelligent agent
Organizations have institutional knowledge that needs to be stored, transferred, and applied as part of a _______________ strategy.
Answer: knowledge management
If a business doesn’t have a full time training staff, they can turn to MOOCs which stands for _____________________.
Answer: massive open online courses
Disney’s Epcot Center has ______________ systems that use interactive graphics software to simulate real-life experiences to both entertain and educate visitors.
Answer: Virtual reality
Which of the following statements does NOT apply to how Procter & Gamble (P&G) used intelligent agent technology to make its supply chain more efficient?
Answer: The intelligent agents searched for information on the internet
Knowledge that already exists inside a firm in the form of formal reports or presentations is categorized as ________.
Answer: structured knowledge
Knowledge that resides in the minds of employees that has NOT been documented is called ________.
Answer: tacit knowledge
A(n) ________ system has capabilities for classifying, organizing, and managing knowledge and making it available throughout the enterprise.
Answer: enterprise content management
Which of the following is a popular social bookmarking site?
Answer: Delicious
Fuzzy logic, expert systems, and case-based reasoning are all _______ used with decision making.
Answer: intelligent techniques
As Justine, Chris, and Brian discuss a new inventory tracking system, Chris describes their study that included consideration of which three dimensions of feasibility?
Answer: financial, technical, and organizational feasibility
According to Chris, which of the following is the primary concern regarding organizational feasibility?
Answer: determining if key stakeholders are in favor of updating the system
In this video, Chris describes which acquisition strategy that would require them to standardize some of their business processes?
Answer: Purchase an existing inventory tracking system
According to the information presented in this video, in a _____ conversion, the new system runs alongside the old one until it becomes fully operational.
Answer: parallel
As Brian points out, a _____ conversion is the riskiest because the new system completely replaces the old one on an appointed day.
Answer: direct cutover
The testing process that focuses on individual computer programs is called _________________.
Answer: unit testing
The plan for unit testing, system testing, and acceptance testing is called ____________.
Answer: a test plan
Implementing a new system into an organization module by module is called a ____________.
Answer: phased approach
The most bold and risky implementation strategy is the _______________ approach.
Answer: direct cutover strategy
The ___________________ is the most commonly used methodology for building information systems.
Answer: systems development life cycle (SDLC)
A/an ________________________ is a document provided to potential external vendors allowing the vendor to compete with a proposal.
Answer: Request for a proposal (RFP)
In the Girl Scouts case, they _______________ the project to Accenture and Hybris as opposed to building the system internally.
Answer: outsourced
Given the variety of devices individuals use to visit websites (i.e., desktops, tablets, and smartphones), _____________ web design enables a website to change automatically to fit a device.
Answer: responsive
A(n) __________ app such as Kindle is specifically designed to run on a specific platform and device.
Answer: native
In a dataflow diagram (DFD), a(n) ___________ portrays the transformation of data.
Answer: rounded box
In a dataflow diagram (DFD), a/an ___________ represent data stores.
Answer: open rectangle
A ___________ chart is a top-down chart that orients the project in terms of levels of design, and its relationship among levels.
Answer: structure
An entire information system is broken down into its subsystems by using:
Answer: high-level data flow diagrams
Object-oriented modeling is based on which concepts?
Answer: class and inheritance
Which of the following is a correct characteristic of Object Oriented development?
Answer: It is more iterative and incremental
Object-oriented development could potentially reduce the time and cost of writing software because:
Answer: objects are reusable
A systems building approach in which the system is developed as successive versions, each version reflecting requirements more accurately, is described to be ________.
Answer: iterative
The acronym CASE stands for _______________________, which provides software tools to automate the systems design process.
Answer: computer-aided software engineering
Flappy bird is (was) considered a ____________ because it has specific functionalities for mobile devices and accesses data through the Internet.
Answer: mobile web app
From the Girl Scout cookie case, the benefit of lowering increased sales is an example of a ______ benefit.
Answer: tangible
Which of the following is NOT a section in an information systems plan?
Answer: business information needs
Which of the following is NOT defined in the management strategy section of an information systems plan?
Answer: Firm’s strategic plan
When a project is high risk and has the potential for high benefits, the company should categorize it as ________.
Answer: Cautiously examine
When systems are created rapidly, without a formal development methodology:
Answer: testing and documentation may be inadequate
In which type of systems building are the development stages organized so that tasks in one stage are completed before the tasks in the next stage begin?
Answer: traditional
